The Green Tuesday Initiative is a flagship project of the Redefining Ahimsa Foundation, designed to help organisations reduce their greenhouse gas emissions and enhance employee wellness and productivity by serving healthy, plant-based and climate-friendly food in cafeterias with minimal operational changes and at zero cost.  

Since 2019, the Green Tuesday Initiative has partnered with more than 85 organisations across over 115 locations to help them achieve their sustainability and employee wellness goals. Key Green Tuesday partners include Tech Mahindra, Firstsource, Hetero Drugs, and BITS Pilani. 

This Initiative offers end-to-end support, from customised healthy and sustainable menus to engaging employee workshops, at no cost to the organisation. It also helps institutions and companies calculate and report emissions data, strengthening ESG reporting through the Green Bite Calculator, a scientifically designed food-footprint calculator.